There’s more and more awareness about the impact of the fashion industry on the planet and its people. But have you ever stopped to think about the impact after you bring your clothes home? Our laundry can play a huge part in our carbon footprint, but also the durability and lifetime of our clothes. Some studies have estimated that, in a year, an average of 240kg of greenhouse gas emissions come from individual household laundry activities. With these tips, you can be sure to get the most out of your clothes and give the smallest impact back to the earth.
- Air dry your clothes. Dryers have an enormous carbon footprint but they also make your clothes deteriorate much faster, making you need to buy more often. So try a rack in the sunshine or with a window open.
- Spot-clean stains and dirt. Sometimes clothes will get dirty in specific areas, treat that area with a magic eraser or a bit of detergent and water, no need to throw the entire thing into the washing machine.
- Wash at 30-40C. We recommend washing Moja underwear at 30° because warm (instead of very hot) water will help your clothes live longer and look better. The energy required to heat water is also surprisingly high so you’ll end up making your clothes and the planet happier and healthier.
- Only run a full load of laundry. There’s no need to only wash one or two things per cycle. Wait until more things are ready to wash and run a full load. The planet, and your electricity and water bill, will thank you.
With these in mind, you can use less water and energy which means less impact and lower bills. But you can also extend the life of your clothes, keeping them looking beautiful for longer and buying less often.