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Low impact laundry

There’s more and more awareness about the impact of the fashion industry on the planet and its people. But have you ever stopped to think about the impact after you bring your clothes home? Our laundry can play a huge part in our carbon footprint, but also the durability and lifetime of our clothes. Some studies have estimated that, in a year, an average of 240kg of greenhouse gas emissions come from individual household laundry activities. With these tips, you can be sure to get the most out of your clothes and give the smallest impact back to the earth. 

  1. Air dry your clothes. Dryers have an enormous carbon footprint but they also make your clothes deteriorate much faster, making you need to buy more often. So try a rack in the sunshine or with a window open. 
  2. Spot-clean stains and dirt. Sometimes clothes will get dirty in specific areas, treat that area with a magic eraser or a bit of detergent and water, no need to throw the entire thing into the washing machine.
  3. Wash at 30-40C. We recommend washing Moja underwear at 30° because warm (instead of very hot) water will help your clothes live longer and look better. The energy required to heat water is also surprisingly high so you’ll end up making your clothes and the planet happier and healthier. 
  4. Only run a full load of laundry. There’s no need to only wash one or two things per cycle. Wait until more things are ready to wash and run a full load. The planet, and your electricity and water bill, will thank you.

With these in mind, you can use less water and energy which means less impact and lower bills. But you can also extend the life of your clothes, keeping them looking beautiful for longer and buying less often. 

Better hygiene for everyone.
What happens when children don’t have access to underwear and sanitary products? The risk of disease and infection increases, and girls on their period are more likely to skip school. That’s something we think just isn’t ok. We believe every day basics that fund entrepreneurship, education and health projects can create positive, sustainable lasting impact.

And we do that with you. Here’s how.
Every pair you buy =
One pair of underwear or reusable sanitary pad is made in Tanzania.
One pair of underwear or reusable sanitary pad is made in Tanzania.
Products are distributed at local schools.
Products are distributed at local schools.
A child is educated on health and hygiene.
A child is educated on health and hygiene.